GRAN VIA Business & Meeting Center Completes Acquisition of Its Entire Building and Strengthens Its Position in the Flexible Workspace Market in Barcelona

GRAN VIA Business & Meeting Center, a pioneer in Business Center solutions and flexible shared workspace in Spain, announces the acquisition of the third floor of its iconic building located at Gran Via 630, Barcelona.

With this strategic investment, the company expands its presence by occupying an entire building in a prime area of Barcelona, thus consolidating its position in the flexible workspace market.

The new floor, which adds 450 m², has been designed to meet the growing demand for private offices and collaborative spaces. With a maximum capacity of 125 people, GRAN VIA has expanded its offering to include corporate private offices and a new multipurpose space called The Open Club. This versatile area can function as coworking, as relaxation zone, and can also be privatized for professional events, making it an attractive option for companies seeking flexibility and functionality.

“We have expanded the offering of private offices and common spaces to adapt to our clients’ needs. Our proposal is based on personalization and service quality, which distinguishes us from larger competitors,” says Beatriz Portillo, Managing Partner of GRAN VIA.

Innovation and Sustainability in Design

This recent acquisition also brings innovations in technology and sustainability. The new floor features cutting-edge technological solutions, such as home automation for controlling lighting in offices and shared spaces, allowing for remote access and energy savings that go between 15% and 20%.

Additionally, the indoor environmental quality is enhanced by the installation of new, more efficient air conditioning units that use less refrigerant gas. This innovation results in a reduction of up to 84% in CO2 equivalent and a decrease of 52% in the volume of refrigerant used. All of this is complemented by a centralized control system that manages the building’s systems, ensuring an optimal operation and a pleasant experience for all users.

These advancements not only enhance user experience but also reflect GRAN VIA’s commitment to sustainable and quality strategies, aligned with the goal of achieving certifications that support the excellence of its facilities.

Sustained Growth and Profitability

Since its founding in 1992, GRAN VIA Business & Meeting Center has demonstrated consistent growth, with a clear vision of establishing itself as a leading boutique workspace in Barcelona. This approach has allowed them to adapt to market transformations while always aligning with the expectations of the most demanding clients. GRAN VIA has achieved a balance between growth and personalization, ensuring that each company that uses its facilities receives highly tailored service.

Over the years, the company has maintained positive financial results consistently, even during periods of high competition in the sector. In the last two years, GRAN VIA has experienced a 29% increase in its revenue, highlighting the growing demand for its exclusive and personalized spaces. This growth reflects its ability to offer flexible and high-quality solutions for both SMEs and large corporations.

In addition to providing high-quality spaces, GRAN VIA stands out for its unbeatable value for money. Its agile structure allows for quick and transparent responses, along with immediate and personalized customer service, an especially attractive advantage for companies that seek flexibility without sacrificing quality.

Beatriz Portillo explains: “To maintain our status as an exclusive workspace leader in this sector, we commit to being always aware to the transformations that occur in the environment. The rapid evolution of the market drives us to innovate and continuously adapt, ensuring our services and spaces align with our clients’ expectations.”

Prime Location and Growth Strategy

On another note, GRAN VIA boasts a strategic location at Gran Via 630, next to Passeig de Gràcia, in the heart of Barcelona. This prime location not only facilitates the access of its users, but also enhances the corporate image of the companies that choose to set up there.

With a recent investment of €500,000 in the acquisition and renovation of the third floor of the building, GRAN VIA expects a 15% growth in revenue for 2024, while pursuing full occupancy of the 3,200 m² building. Moreover, the company has maintained a positive and growing net result over the past few years, underscoring the profitability of its business model.

Unlike other players in the sector, GRAN VIA has chosen not to expand to new locations, preferring to focus on its current headquarters at Gran Via 630. This strategy reflects its commitment to quality over quantity, offering an exclusive service that prioritizes customer attention and personalization. This unique approach, combined with its ability to innovate, has allowed GRAN VIA to adapt to market trends, such as the rise of coworking, which now represents over 3% of the office stock in Barcelona.

Commitment to the Business Community

GRAN VIA Business & Meeting Center focuses not only on occupancy and revenue; its commitment goes beyond that. The company promotes a welcoming work environment and fosters a strong business community among its tenants, facilitating beneficial collaborations and connections.

The acquisition of the third floor not only consolidates GRAN VIA’s position in the market, but also underscores its focus on providing unique and personalized experiences to its clients, reaffirming its role as a leading boutique workspace in the sector.